January 8, 2023
5 min

The Future of the Control Tower: How Shippers and Carriers Should Plan for 2023

Mukesh Deogune

The control tower is a crucial element of logistics management, providing visibility and control over the entire supply chain. As we look ahead to 2023, it's important for shippers and carriers to consider how their control towers should evolve in order to meet the needs of the future.

Traqo's Control Tower

1. Advanced analytics: In the coming years, advanced analytics is expected to play a bigger role in logistics management. By leveraging data and analytics tools, shippers and carriers can gain a more detailed understanding of their operations and identify opportunities for cost savings and efficiency improvements.

2. Real-time tracking: Real-time tracking is becoming increasingly important for shippers and carriers as customers demand more visibility into their shipments. In 2023, it's likely that real-time tracking will be a standard feature of control towers, providing shippers and carriers with the ability to track shipments in real-time and make adjustments as needed.

Traqo's Real time tracking

3. Collaboration: Collaboration is key to the success of any control tower, and in 2023 it's likely that we'll see more cross-industry collaboration as shippers and carriers work together to optimize their operations. This may involve using shared data and analytics tools, or working with third-party logistics providers to provide a more integrated service.

4. Predictive capabilities: In the coming years, we can expect to see control towers become more predictive in nature, using data and analytics to anticipate potential issues and take proactive action to avoid them. This could involve identifying potential bottlenecks in the supply chain and taking steps to mitigate them, or forecasting demand and adjusting operations accordingly.

5. Integration with other systems: Finally, it's likely that control towers in 2023 will be more integrated with other systems and technologies. This could involve the use of artificial intelligence (AI) and machine learning to automate tasks and improve decision-making, or the integration of control towers with other business systems such as enterprise resource planning (ERP) or customer relationship management (CRM) software.


As we look ahead to 2023, it's clear that the control tower of shippers and carriers will continue to evolve. By embracing advanced analytics, real-time tracking, collaboration, predictive capabilities, and integration with other systems, shippers and carriers can position themselves for success in the coming years.

Traqo's KPI Control Tower with advance analytics

That's why Traqo is here. Traqo makes your supply chain management smooth with its top-notch transport management solution. You can reduce your logistics costs, save 70% of the time in Vehicle Finalization and Increase logistics efficiency by 68%. Traqo will help you to manage the fleet and reduce vehicle detention.

Try Traqo today.

Written by
Mukesh Deogune

From researcher to entrepreneur

Happy to find some synergies, reach me at

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